John Deere CEO Shows

Alex Tiller - Sunday, March 16, 2008

John Deere CEO Shows Off New Technology at the Con-Ag Expo 

The majority of this segment discusses new construction technology that John Deere has developed, but I think it might help you get a feel for the amount and type of research and development that is being worked on across their platform. Bob Lane CEO says, “Fundamentally we are in the business of running smart machines.” He goes on to say, “we spend more than $2 million a day in research and development.” –That is an amazing amount of money. I can’t wait to see what happens in their agriculture products over the next few years. Source CNBC Video: http://www.cnbc.com/id/15840232?video=681847807   

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